“Dullsville and the Doodleverse” is the latest creative endeavor from Doodles, an NFT-centric project that has made waves in the digital art space. This animated feature promises to be a groundbreaking fusion of animation and musical artistry, featuring original music by none other than Pharrell Williams, who serves as Chief Brand Officer for Doodles. Joining Pharrell in this venture are acclaimed artists Dwayne “Lil Wayne” Carter and Coi Leray, who not only contribute to the film’s soundtrack but also lend their voices to its characters.
Directed by Doodles co-founder and celebrated illustrator Scott “Burnt Toast” Martin, the film is set to be a visually stunning and musically immersive experience. It will be crafted by the talented animators at Golden Wolf, a studio acquired by Doodles in January 2023, under Martin’s creative direction.
The NFT-centric creative initiative Doodles
“Dullsville and the Doodleverse” marks a significant milestone for Doodles, a project that initially gained prominence with its collection of 10,000 NFTs on the Ethereum blockchain in 2021. Since then, Doodles has experienced remarkable success, amassing close to $650 million in trading volume, according to CryptoSlam. Building on this momentum, the project expanded onto the Flow blockchain with Doodles 2, introducing innovative features such as avatar customization, immersive gaming experiences, and metaverse integration.
The Vision Behind the Film
Reflecting on the journey leading up to the film’s premiere, Doodles CEO Julian Holguin emphasized the project’s commitment to creative autonomy. Despite enticing offers from top-tier animation studios, Doodles chose to retain control over the project, bringing Golden Wolf on board to spearhead the animation in-house.
In a series of tweets, Holguin shared insights into the decision-making process, highlighting the importance of staying true to the project’s vision. For Doodles, maintaining creative autonomy was non-negotiable, even in the face of tempting offers.
The Road Ahead
As anticipation builds for the film’s debut at the Toronto International Film Festival (TIFF) in September, Doodles is gearing up for the launch of its “Project Gray” campaign, set to kick off in early summer. This campaign will undoubtedly generate further excitement and engagement within the Doodles community, setting the stage for the film’s highly anticipated premiere.
In summary, “Dullsville and the Doodleverse” represents a bold and innovative venture for Doodles, showcasing the project’s commitment to pushing the boundaries of digital art and storytelling. With Pharrell Williams at the helm, alongside an all-star cast of collaborators, this animated feature promises to be a truly unique and unforgettable experience for audiences worldwide.